When should you buy easter eggs?
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Good quality chocolate eggs will keep for a year if stored correctly, so if you have a larder that says relatively cool and stable all year round, the best time to buy an easter egg is the day after easter when prices get slashed. Up to 75% off is a common post easter discount and many stores are happy to haggle.
Poor quality eggs contain lots of vegetable oil which will go stale in 6 months, so make sure you buy high quality eggs with a high cocoa content. Also, be careful of added ingredients which you know have a short shelf life.
Then next year you can give top quality chocolate eggs to friends. Of course, it might be difficult for you or your family to avoid the temptation in the larder for a whole year.